Substance is a nonprofit booking and promotions group based in Minneapolis, Minnesota devoted to merging music, art, and nonpartisan progressive activism.
By harnessing the power of music and art, Substance motivates people from all backgrounds to engage in the burgeoning global movement for justice, equity and sustainability. In the process, Substance works to break down issue barriers, create unlikely alliances, and bridge the gap between discourse and action through art and music.
Founded by three young college activists a year and a half ago, Substance has been working to change the way live music is presented and thought about - with a focus on bringing music back to its roots within struggle.
Substance independently produced the Ripple Effect event at the Republican National Convention at the Minnesota State Capitol September 2nd, 2008, which featured Anti-Flag, Michael Franti, Dead Prez, Wookie Foot, Matisyahu, I Self Devine and a special appearance by Rage Against the Machine. Since that time, Substance has continued to form alliances within both the music industry and activist community by producing local events and coordinating activist efforts for national tours.
“We seek to encourage unity among progressive activists while reaching out to broader audiences. We seek to promote independent, socially conscious artists. We seek to propel a new wave of progressive action through art and music.”
